I deal in travel related products such as sacks, shoes, tents and other articles. I want to do online marketing for them. Considering all the modes of online marketing, in what equation I should spend my money for it?
Honestly, you need to focus on a niche segment and very specific websites/sections of portals. Also it depends on the geographic reach you want to have for these campaigns.
You can also resort to a lot of guirella marketing techniques.
You can host your products in Ebay/Rediff/Indiatimes shopping sections to create awareness and sales as well.
You can sponsor a gift hamper for registration etc and run some campaign through banners on various famous portals. You can check www.alexa.com to see the top 100 websites in India.
You can have a banner on all travel portal and travel info websites.
You can run google ad campaigns on related search keywords coming from a specific geographic region.
Its really hard to decide a ratio, but it all really depends on the budget you have at hand.
Information about campaigns that have used similar tag lines would also be useful.
Not that I know of… I’ve heard "Add color to your music"
I help need, couldn’t find info in net, would appreciate if you could help me on this
Business to business marketeres are adopting traditional consumer marketing commnications approaches & media to reach out to their target prospects
Explain the differences of business yo business & consumer marketing & discuss the reason for changing perspective of marketers. Answer should be supported with relevant examples. (to be view in marketing communications perspectives)
As a b2b marketing pro, I say if you couldn’t find nfo for this homework project, you didn’t even really try, and you are not fooling anyone in a position to actually help you, like me, byy claiming otherwise.
google is your fried – there are 10 years of trade magazines archived now with hundreds of on point articles per week if not more.
now, if you said aIl found all this information such as this and that and the other, can you help me understand how it all goes together because this is what I think and I don’t know if it is right or not, that would make more sense and at least be plausible.
how do i get started in making money with affiliate marketing ? and also what sites that aren’t SCAM !or get rich or night sites do you think i should go to ? what has helped you ?
From my experience I would suggest you learn about affiliate marketing & the techniques used by successful affiliate marketers first, before you attempt to make any money. You will save a lot of time & avoid common mistakes made by those new to this business.
Luckily all the information to learn about affiliate marketing is available free. The source listed below has many free ebooks, & master courses on the subject. There are also videos if you prefer learning that way.
The site features a product review of Site Build It which is used by thousands of people to build an online business. They monetize theirs sites with affiliate programs, adsense & other forms of advertising to name a few.
That is what has helped me the most because they have a clear, simple to follow action guide that shows you step by step what to do. You end up with a website that ranks high in the search engines. This is how you will get a steady flow of traffic from the seach engines. And in order to make money with affiliate marketing online, you will need a lot of targeted traffic.
They also teach you how to Presell your traffic before you send them to your affiliate links. This is how successful affiliates have a higher conversion rate. Affiliate marketing is a skill that takes time to learn how to do effectively. But if you are up for it, the information is there for you. Best of Luck…
Monster, Career Builder and the like seem only good for junior or mid level positions. My specialty is actually pricing strategy, but a broader search area I use is market strategy, or market analytics. Looking for an effective site (Ladders, or ExecU Net type) that focuses on Senior Director or VP level positions.
Management Recruiters does a good job.
Also, if you’re at that level, you should be networking to get your next job – that’s how I’ve gotten my last 3. Mostly working trade shows, but not "looking for work", just looking to network.
Trying to learn more about successful Relationship Marketing engines that have and continued to work.
Thanks for the great lead G!
Nosy,
A good book on legitimate network marketing is The New Professionals by Dr. Charles King. I was a student of his at UIC and he knows his stuff. I hope this helps you.
We are launching a pure drinking water brand in Pakistan, in the presence of multinational food brands providing similar services.
The quality would be appropriate due to the past experience of the same but market dynamics have changed.
The production unit is also of the best global standards.
I am looking for suggestions from the public to refine our marketing strategies, please play your role as to help us out in this crucial stage.
Thanks and Regards,
Fahad Hameed
Form partnerships with local restaurants and delis. Give them premium prices for your beverage with the promise that it is the only water they sell.
I need a good way to market my social website, that has been recently constructed. What are some good ways doing this?
Hi buddy..
Here are my "Top 7 FREE Traffic/Advertising Or BLOG Visitors Generating Tips"
1)Viral Pictures
Viral is closely connected with something that may spread easily.So i suggest you to create a viral picture which is closely connected with your products and spread it.
Everyone likes funny pictures and they don’t mind sharing it with others.It’s viral.So, If you’re selling a health product, then you may create a funny picture about it and put your website’s name on it.
Next, just forward it to as many contacts as possible using e-mails. Whether it’s a 12 years old kid or 21 years old adult.They would just love and share it with others. Can you see how easy it is?
2)Viral Videos
Videos are the most famous entertainment on the Internet.People would just love it dues to it’s effectivenes in spreading the message. So i suggest you to create viral videos about your product and again put your link in it.
If you got 3 minutes video, then make sure your website’s link is visible throughout the whole 3 minutes.If you don’t have the neccessary tools to create a video, then you can simply collect 5-10 viral pictures and then convert it into video using Windows Movie Maker.
Then just upload it to You Tube or Google Videos. Now using bluetooth everyone is exchanging videos from their mobiles or computers. If your video is viral enough to attract others, it will easily spread to others.
Suggested Link
http://youtube.com
3)Yahoo Answers
I probably won’t be answering your question if i don’t know the answer. And i won’t suggest you any websites link if i think that it’s not going to help you.
So simply answer any questions that you’re knowleadgeable(your niche market) at and put a link to your websites as extra source for others.
If your answer is good and solved the questions, people would also expect for more tips and suggestion from you.If you suggested any website links, there are high chances for anyone to visit it.
4)Forum Marketing
Forum Marketing works just like Yahoo Answers. They would be a lot of tips and questions exchanged in any forums.
So start getting active and contribute to any forum members and they will appreciate your expertise and start visiting your websites fo more up-to-date tips.
Suggested Link:
http://warriorforum.com/
5)Newsgroup Marketing
Promote your expertise and links in newsgroups by contributing your tips to other members.
Suggested Link:
http://groups.yahoo.com/
6)Article Marketing
Write articles within your niche and submit it to article directories.Write good and informative articles and a nice bio box that’ll attract visitors.
Suggested Link:
http://ezinearticles.com/
7)Social Networking
Use social networking sites to promote your products and links. As you know social networking sites are self promotoable. If you got a nice profile with beautiful pictures in it, i bet you’ll get a lot of visits from other members.
Suggested Link:
http://facebook.com
My belief is that promotion is more broad than a marketing campaign (think the four p’s). A marketing campaign is found within promotion. I was also assuming a campaign is a strategy of speaking to a particular segment within your target. Is this the case? What if, for example, you have marketing activities you are doing specifically for Christmas. Could this be the Christmas promotion within a wider campaign?
Marketing campaign involves advertising, hiring a staff of salesmen and women to go out and solicit business, and finding retailers who will carry your product on their shelves. Promotion is temporarily reducing the cost of your retail product (discount sale) to steal your competitors’ customers, by trying to convince consumers to switch services or name brands. People are creatures of habit; they’ll routinely buy the same brand of products or services, until a better value comes along to entice them to switch.
I have a web site that people can place there business advertisement on there. It dont matter the type of add it is it can be a regular add, video file or flash add. Dont matter all types are the same price a month. How do i advertise better to get the word out there about my site.
The best free advertising online.
A while back I wrote an article titled, The Top 10 Free Websites to Advertise. This laid out the 10 best websites where it was completely free to advertise on them. They included:
1. Craigslist.com
2. Blogger.com
3. MySpace.com
4. Reference.com
5. EzineArticles.com
6. GoArticles.com
7. Backpage.com
8. Dmoz.org
9. Yahoo Answers
10. FAQfarm.com
Each of these sites are unique in their own way but effective in providing an outlet to advertise your business free. This is perfect for those who need to advertise on a budget, their products and services. Small business for the most part doesn’t lend itself to have big advertising budgets, so finding a place to "get your name out there" without paying for it is important.
To advertise on a budget effectively you must have a web presence, and preferably a website. If you don’t your small business is only treading water before it goes under. A website is the door that can open your small business to a phenomenal growth track because of the power of search engine optimization (SEO). There is a reason why Google® and Yahoo® have been some of the fastest growing companies of all time, its because search engines work. I personally use Google so much a day I lose track of how many times, and this goes for a majority of its users. For more information about SEO and how powerful a high ranking can be in Google read, How Important is a High Google Ranking to Your Small Business
Now that we have the understanding that SEO is the number one way to get free advertising by a very wide margin lets focus on one of the other ways to work at making free advertising more effective for your small business.
Social networking as a whole are becoming as popular as search engines such as Google and Yahoo. In fact Google bought Youtube® and started their own Myspace® type website called Orkut® and Yahoo attempted to buy Facebook®. Social networking is such a bonanza that doesn’t even know their own limits of how large they will grow. Where does your small business fit in? Since they are free there is no money investment to make, but you will have to invest your time, especially in the beginning. You will need to take time to learn the site, set up your profile, and make friends. Remember, you are looking for ways to make the time you spend using this website as an advertising tool as fruitful as possible. Of course set up your profile with the focus of your business objectives and reaching your goals, and always abide within the rules set by the websites. Your investment of time is your efforts to build your network, because it will take trial and error to learn what is best for your business in social networking. Taking the time to build your network is the number one emphasis when it comes to social networking for your small business.
There are other emphasis which I will list below in no particular order:
* Try an individual profile as a representative of your business before you try a group profile for your business to give an idea of the time it will require to build a network
* Don’t sign up for too many social networks, you risk diluting your message and emphasis.
* Share the networking responsibility with other employees or business owners once you have a business profile
* Don’t be distracted easily, remained focus on what your business objective and building your network to reach your goals. If needed, set goals for building your network.
* Don’t be afraid to get a little personable, people do enjoy talking to other people when networking, not just a profile on a website.
* Don’t be random when searching for friends for your network. Its a waste of time, choose your friends carefully, and then extend invitations to their friends and their friends and so on.
* Alter your preferences on your profile to reduce spam and unsolicited offers. This will save you time as well.
Remember social networks can be people who are very passionate in one way or another about their cause so you need to be the same way concerning your small business on social networks. If you are its a very easy way to advertise and grow your small business on a budget.